SUSTAINING OF ENVIRONMENTAL IDENTITY IN NORTH EGYPT BY FACING THE CHALLENGES ON BURULLUS LAKE

North Egypt is featured environmentally by four coastal lakes. As Burullus Lake, one of these lakes, has many ecological and cultural values, it has rare and sensitive landscape and seascape elements. Accordingly, it has been characterized by a unique identity socially and environmentally. In the coming future, the lake might be existed from the category of protected areas, if the current deterioration continues with the same trend. Moreover, it might be disappeared, and the environmental identity in North Egypt might be diminished. By addressing the constraints that could decrease the probability of the lake's existence, the research aims to develop a group of sustained actions associated with some recommendations to protect the sensitive environment of the lake. Finding deteriorations from field visits should be considered in management planning for the lake's sustainability to be considered by decision-makers. To restore the health of the lake, it should be taking action to protect the habitats and green economic opportunities. The proposed solutions are empowering actions, which focus on the engagement of civil bodies and social participation. The wetlands protection builds on changing the unsustainable practices, which is an opportunity to mainstream the environmental identity, which aims to inactive the encroachment and pollution in the lake's water and its surrounding wetlands. Finally, the study recommends with a group of considerations, through the investigated study, to be a concern for a wider application on the distinctive environmental features.